Samsung

Deliverables

Brand identity
Brand guidelines
Art Direction

Key Visuals
Social Media Design
Coopywriting


Project: Smasung Social Media Campaigns

In 2016 together with VMLY Agency in Warsaw we created a social media design campaigns for Samsung below you can see some effects of my work. We design platform-native content that Samsung clients loved: clean, premium, and unmistakably innovative. From evergreen “always-on” to high-impact launches, our creative translates complex product benefits into thumb-stopping visuals, motion, and modular toolkits that scale across markets.
Scope ouf our work involved creating visually appealing graphics and layouts for various social media platforms to engage users and promote new Samsung brand identity.
This  included designing profile and cover images, post templates, stories, infographics, and advertisements tailored for platforms like Instagram, Facebook, Twitter, and LinkedIn. Effective social media design not only captures attention but also conveys the brand's message and values, ensuring a cohesive and recognizable presence online.

Black and white logo of Beethoven with stylized black shapes and the text 'Beethoven' in modern font.
Two people dressed in athletic clothing running towards a washing machine, which is rearranged to look like they are running together. The background is white, and the Samsung logo is visible at the bottom right.
Close-up of a black Samsung wristwatch with a metal bezel and detailed watch face, set against a black background.
A colorful scene with a ping pong paddle, a ping pong ball, a yellow foam ball, a tablet displaying a comic, a red Bluetooth speaker, a white pair of headphones, several red dice, a yellow ball, a small red toy car, a yellow cube, and various other small objects arranged on a yellow background.
A Samsung smartphone displaying a colorful advertisement for the Galaxy Tab S2 with gaming elements like dice and a tablet showing a drawing, against a yellow background.
A smartwatch with a red band on a running shoe with a red sole, alongside text in Polish that talks about training with the watch, showing the brand Samsung.
A smartphone screen displaying a social media post with various images of fitness activities, a smartwatch, and text in Polish.